Course Description: Let’s talk to our donors the same on social media, emails, and website. Learn your organization’s voice and how to be consistent.

  • Cultivating Relationships Via Email
  • Finding Your Voice & Personality
  • Into the Email Weeds: Best Send Times, Days, Etc.
  • Working With the Social Media Algorithm
  • Social Media Software (That Makes Life Easier)
  • Using Podcasts as a Funnel
  • Measuring Social Impact: Know It, Count It, Tell It
  • Ethically Capturing Donors’ Data
  • Using Segmentation to Get Better Results